- Industry : Ind - Equipement industriel - Machine spéciale
- Start Date : ASAP
- Country : France
- Published on : 26/05/2026
- Contract Type : Permanent Contract
- Location : Grand-Est
- Socio Professional Category : Dirigeant
- Updated On : 08/06/2026
Company presentation
VIRAX, part of the Rothenberger Group, is a renowned French manufacturer based in Épernay, specializing in professional tools and equipment for pipe working and installation. With over 100 years of expertise, Virax designs and produces innovative, high-quality solutions trusted by professionals worldwide in plumbing, HVAC, and related industries. As a member of the Rothenberger Group – a global leader in pipe tool technology with operations in more than 30 countries – Virax combines strong local heritage with international reach and ambition.
Description
As Sales Director, you will hold shared management responsibility for Virax together with the Management Board, driving commercial excellence in France and across international markets.
- Leadership & Strategy
- Full P&L responsibility alongside the Board, ensuring profitable growth.
- Develop and execute sales strategies to achieve defined targets and deliver continuous business growth.
- Identify new market potential, industry trends, and competitor activity to strengthen Virax’s positioning.
- Grow and manage the product portfolio across multiple brands, ensuring each brand meets its growth targets.
- Sales & Business Development
- Lead sales activities to expand into new markets and customer segments.
- Manage export sales performance and implement strategies to significantly increase international revenue.
- Establish, maintain, and develop long-term relationships with key customers and strategic partners.
- Represent the company at trade fairs and industry events to enhance visibility and network opportunities.
- Team & Operations Management
- Lead, coach, and motivate the sales team; ensure talent development and performance management.
- Optimize sales processes, order management, and customer relationship management (CRM) systems.
- Collaborate closely with product management, marketing, and production to align product portfolio with market needs.
- Ensure efficient use of budgets, implement targeted pricing strategies, and secure profitable business transactions.
Requirements
- Industry Background: Solid experience in the tools or related industrial sectors.
- Experience: At least 10 years in senior sales leadership, with proven success in managing national and export sales organizations.
- Track Record: Demonstrated ability to significantly improve export performance and expand into new markets.
- Leadership: Value-based leadership style, strong people management, and motivational skills.
- Skills: Excellent communication, negotiation, and stakeholder management abilities.
- Languages: Fluency in English (spoken and written); French is an advantage.
- Location: Willingness to relocate to Épernay, France.